What are SEO algorithm updates, and how do they affect website rankings?

  Google's algorithm updates have been instrumental in shaping website rankings . Each update serves a distinct purpose, targeting specific areas to refine search results. Let's delve into the key updates and their impacts: 1.Panda (February 2011): Objective: Target low-quality and duplicate content. Impact: Decreased rankings of websites with subpar or copied content. 2.Penguin (April 2012): Objective: Combat spammy link-building practices. Impact: Penalized websites using unnatural or manipulative backlinks. 3.Hummingbird (August 2013): Objective: Enhance understanding of user intent in search queries. Impact: Improved Google's interpretation and matching of search queries. 4.Mobile-Friendly Update (April 2015): Objective: Reward mobile-friendly websites in mobile search results. Impact: Prioritized mobile-responsive websites in mobile search rankings. 5.RankBrain (October 2015): Objective: Use machine learning to better understand queries. Impact: Improved relevan...